Conduct UX Research and Test Early Concepts

Course:

Conduct UX Research and Test Early Concepts

The course “Conduct UX Research: Plan, Conduct, and Analyze Data” is part of the Google UX Design Professional Certificate program on the Coursera platform. It focuses on teaching methods for planning, conducting, and analyzing user research to enhance user experience.

About:

This course covers key stages of UX research, including:

• Research Planning: defining objectives, selecting methods, and developing a research plan.

• Conducting Research: collecting data using various methods such as interviews, surveys, and usability testing.

• Data Analysis: processing and interpreting collected information to uncover insights and formulate recommendations. 

What I Learned:

• Developing and articulating clear objectives and goals for UX research.

• Selecting and applying appropriate research methods based on context and objectives.

• Conducting user interviews, surveys, and usability tests.

• Analyzing and interpreting data to inform well-founded design decisions.

Skills Acquired:

• Planning and organizing UX research.

• Conducting qualitative and quantitative research.

• Data analysis and identification of user needs.

• Effectively communicating research findings to the team and stakeholders.

Completing this course has equipped me with practical skills in UX research, essential for creating products that are aligned with user needs and expectations.